Pumpcareers
Head of Marketing
San Francisco, California, United States. Posted 26 days ago
The role
You will build and lead the marketing function at Pump, covering brand, demand generation, content and product marketing. You will own marketing strategy and the pipeline targets it is accountable for, and lead a team across paid acquisition, SEO/AEO, content, product marketing and brand.
What you will do
- Own marketing strategy and the pipeline targets marketing is accountable for
- Build and lead a team across paid acquisition, SEO/AEO, content, product marketing and brand
- Sharpen Pump's positioning and messaging for technical and finance buyers
- Launch campaigns, events and product launches that drive awareness and qualified pipeline
- Partner with sales and GTM engineering on attribution, lead flow and conversion
- Report marketing performance to the CEO with metrics: CAC, pipeline sourced and conversion by channel
Required qualifications
- 8+ years in B2B SaaS marketing
- 3+ years leading a team
- Track record of building a marketing function at a startup that scaled through hypergrowth
- Hands-on across demand gen and content, able to build the plan and execute it
- Comfortable marketing a technical product to engineers, platform teams and CFOs
- Strong analytical skills and fluency with tools like HubSpot and Google Analytics
- Available to work 5 days a week onsite in the San Francisco office
Nice to have
- Experience in cloud infrastructure, dev tools, observability or FinOps
- Experience with PLG or self-serve funnels
Benefits
- Competitive compensation plus equity
- Comprehensive medical and dental coverage
- 401(k) plan
- 13 days of accrued PTO
- 9 sick days
- All 11 federal holidays
- Company-wide winter break from December 24 through January 1
- Free lunch at the office
- Free access to the building gym
- Annual company-paid retreats
- Developmental bonuses for professional development tied to cloud and related fields
Before you apply
- Must be available to work onsite 5 days a week in San Francisco
About the company
Pump helps engineering and finance teams when cloud bills get too high. The company is growing fast and is building its marketing team from the ground up.