Quince
Senior Data Analyst, Growth Marketing
Palo Alto, California, United States. Posted 17 days ago
The role
You will own marketing analytics across growth channels and build measurement frameworks including attribution and incrementality. You will partner with marketing leadership to surface insights, run experiments, and build scalable analytics tools.
What you will do
- Own marketing attribution modeling and measurement frameworks across growth channels
- Design, execute, and analyze incrementality tests to measure causal impact
- Build and maintain performance dashboards for the growth marketing team and leadership
- Ensure data quality and reporting accuracy through automated monitoring
- Automate insights generation and increase speed of decision making
- Partner with marketing leadership to translate data into actionable channel and budget recommendations
- Apply statistical and predictive modeling techniques to optimize marketing performance
Required qualifications
- Bachelor’s degree in a quantitative discipline (e.g. Economics, Mathematics, Statistics, Engineering, Physics)
- 5+ years relevant experience in data analytics or data science
- Hands-on experience building marketing attribution models and designing incrementality tests
- Proven track record of independently scoping and delivering complex analyses with measurable business impact
- Strong proficiency in SQL
- Proficiency in Python for data manipulation, modeling and analysis
- Familiarity with major media platforms and their measurement ecosystems (e.g. Meta, Google, TikTok)
- Strong proficiency with AI tools to increase productivity and surface data and insights
- Excellent written and oral communication
- Ability to prioritize and deliver across multiple threads of work in a fast paced environment
- Strong personal work ethic, including personal initiative and ownership
Nice to have
- experience with marketing mix modeling (MMM)
- experience with app measurement and mobile attribution
- focus on growth marketing, ecommerce, or performance marketing
Before you apply
- Employment is contingent upon successful completion of a background check.
About the company
Quince is a destination for builders, creators, innovators, and operators. They use a manufacturer-to-consumer model to deliver high quality essentials for low prices.