Senior Creative Strategist

The role

The Senior Creative Strategist for UK/EU bridges global creative output with European consumer behavior. This person identifies high-performing US creative to adapt for UK, German, and French markets while building an experimentation framework to drive revenue growth.

What you will do

• Audit US creative performance to identify concepts for UK and DE/FR adaptation
• Brief the US creative team on market-specific adaptation needs
• Commission net-new creative concepts for specific market angles
• Write detailed high converting ad briefs for video, static, and UGC
• Ensure adapted creative aligns with brand identity and resonates locally
• Build and own a structured experimentation framework for paid social
• Manage a live test pipeline across Meta and other channels
• Analyse performance data in Meta Ads Manager, TikTok Ads Manager, and Looker
• Conduct consumer, competitor, and trend research for UK and DE/FR markets
• Partner with the Director of Paid Social and cross-functional teams

Required qualifications

• Bachelor’s degree
• 5+ years of relevant creative and marketing experience
• Paid Social and/or Direct Response experience
• Strong Meta expertise
• Demonstrated experience working across markets
• Strong analytical mindset
• Excellent written and verbal communication skills
• Experience managing creative testing frameworks and reporting on results
• Strong project management skills
• Comfortable working across Google Suite
• Fluency in English
• Ability to thrive in a fast-paced, deadline-driven environment

Nice to have

• German/French language skills
• Familiarity with TikTok, YouTube, Snapchat, or other paid platforms
• Experience briefing and working with UGC creators
• Background in DTC, fashion or e-commerce brands

About the company

Quince is a destination for builders, creators, innovators, and operators. The company uses a manufacturer-to-consumer model to deliver high quality essentials for low prices.