Manager, Paid Social

The role

The Manager, Paid Social is responsible for social campaign paid planning, strategy, execution, implementation, and delivery. You will act as a day-to-day partner to strategy and account teams to activate omni-channel, digital first marketing and advertising campaigns.

What you will do

• Collaborate with internal team and client peers to support strategic solutions
• Act as day-to-day paid social media lead across several healthcare accounts
• Execute social media campaign planning, setup, creation, QA, optimization, performance, and management
• Cultivate and maintain knowledge of social media platforms and trends
• Create and present decks translating business objectives into media plans
• Provide counsel on creative and placement optimizations and best practices
• Provide input on KPIs and partner with analytics teams on measurement approaches
• Support financial processes including monitoring budgets and reviewing campaigns in MediaOcean/Prisma
• Provide recommendations on research findings, campaign results, and industry trends
• Build partnerships with media partners

Required qualifications

• 1-3 years of experience managing paid social media and being a hands-on trader
• Strong knowledge of the platforms and data used to support and measure campaign performance
• Proficiency with Meta Business Manager, LinkedIn Ads, Google Ads, Reddit Ads, X Ads etc.
• In-depth understanding of the functionality and strategies behind social media driven campaigns
• Exceptional project management skills
• Ability to work under pressure to meet deadlines
• Ability to prioritize and manage detailed budgets
• Ability to build relationships with internal teams

Nice to have

• Experience in pharma/healthcare industry
• Meta Blueprint
• X Ads Academy/Twitter Flight School
• Google Certifications
• Work related diversity, equity and inclusion involvement

Benefits

• Free snacks
• Generous holiday and paid time off
• Options for private medical, dental, and vison plans
• Support in saving for the future
• Mental wellness coaching and support
• Access to more than 13,000 online classes with LinkedIn Learning

About the company

Real Chemistry is a global agency providing a full suite of services across healthcare communications and marketing to clients in the pharmaceutical and biotech industries.