Senior Manager, Paid Social

The role

The Senior Manager owns paid social strategy and execution for client projects of moderate scope. This person translates business objectives into channel approaches and develops performance stories tied to client outcomes.

What you will do

• Translate client business goals, audience needs and campaign objectives into paid social channel strategies.
• Oversee tactical planning, forecasting, activation, optimization and analysis across assigned accounts.
• Develop test-and-learn initiatives to evolve account performance and expand paid social capabilities.
• Address complex performance concerns through audience, bidding, creative, placement or account-structure changes.
• Supervise campaign launches, identify process gaps and improve practice documentation and workflows.
• Translate media metrics into meaningful business insights, recommendations and ROI narratives.
• Own or support recurring client updates and deliver clear presentations on performance, insights and next steps.
• Guide junior team members on strategy, delegate work appropriately and contribute to their development.
• Manage cross-functional relationships with Client Experience, Analytics, Strategy, Ad Operations, Creative and partner agencies.

Required qualifications

• 4+ years of experience in digital media, including significant hands-on paid social campaign management.
• Experience translating client business objectives into channel strategy and tactical recommendations.
• Demonstrated success managing complex campaigns, restructures or performance challenges.
• Strong understanding of audience strategy, campaign measurement, optimization and testing.
• Experience presenting campaign recommendations and results to clients.
• Ability to oversee multiple projects and balance competing priorities.
• Experience mentoring junior practitioners or providing workstream leadership.

Nice to have

• Healthcare or pharmaceutical media experience

Benefits

• Free snacks
• Generous holiday and paid time off
• Options for private medical, dental, and vison plans
• Support in saving for the future
• Mental wellness coaching and support
• Access to more than 13,000 online classes with LinkedIn Learning

About the company

Real Chemistry is a global agency providing a full suite of services across healthcare communications and marketing to clients in the pharmaceutical and biotech industries.