Senior Director, Entertainment & Sports

The role

The Senior Director, Entertainment & Sports will develop, negotiate, and execute strategic partnerships for healthcare, health, and wellness client accounts. This role connects brands with entertainment and sport properties, teams, leagues, and talent.

What you will do

• Develop entertainment and sports partnership strategies for healthcare, health, and wellness client accounts.
• Identify and evaluate opportunities with properties, teams, leagues, talent, rights holders, and other industry partners.
• Translate client objectives, audience insights, and cultural trends into partnership platforms and activation ideas.
• Lead the end-to-end partnership process including sourcing, valuation, proposal development, negotiation, and contracting.
• Partner with legal, finance, creative, strategy, experiential, influencer, social, and media teams.
• Oversee partnership activation and optimization to ensure contractual rights are leveraged.
• Serve as a senior advisor on assigned client accounts.
• Build and maintain relationships across entertainment and sports including properties, teams, leagues, talent, and agents.
• Support new business pitches, proposals, and organic growth opportunities.
• Represent Real Chemistry at relevant industry events.

Required qualifications

• 12+ years of experience in entertainment and sports partnerships, sponsorships, brand marketing, or a related field.
• Significant agency- or buyer-side experience developing, negotiating, and executing partnerships for brands.
• Deep, active relationships across entertainment and sports, including properties, teams, leagues, talent, agents, rights holders, and relevant intermediaries.
• Demonstrated expertise in rights valuation, deal structure, negotiation, contracting processes, activation planning, and partnership measurement.
• Strong understanding of brand strategy, consumer audiences, culture, media, experiential marketing, social platforms, and talent-led programs.
• Excellent client leadership, communication, presentation, and financial skills.
• Proven ability to manage multiple complex partnerships and cross-functional teams in a fast-paced agency environment.

Nice to have

• Experience in healthcare, health and wellness, or another highly regulated category is strongly preferred

Benefits

• Free snacks
• Generous holiday and paid time off
• Options for private medical, dental, and vison plans
• Support in saving for the future
• Mental wellness coaching and support
• Access to more than 13,000 online classes with LinkedIn Learning

About the company

Real Chemistry is a global agency providing a full suite of services across healthcare communications and marketing. starpower, part of Real Chemistry, is a leading entertainment, talent, influencer, and cultural marketing agency.