Marketing Operations Manager

The role

The Marketing Operations Manager owns HubSpot administration, email health, and technical campaign execution. This person translates campaign requirements into builds, automation, and reporting to support product launches and sales enablement.

What you will do

• Own HubSpot configuration, properties, lists, user permissions, data hygiene, and marketing integrations.
• Monitor sender reputation, email authentication, and list hygiene.
• Maintain subscription types, consent workflows, and opt-out handling.
• Build nurture, lifecycle, customer communication, and sales sequence templates in HubSpot.
• Build emails, forms, workflows, and landing page components.
• Run QA to ensure campaigns launch on schedule.
• Build dashboards and reports to requirements.
• Maintain campaign build templates, intake, and QA checklists.
• Implement automation and AI-assisted workflows.

Required qualifications

• Bachelor’s degree in marketing, business, or a related field, or equivalent professional experience
• 3–5 years of experience in marketing operations, HubSpot administration, or lifecycle marketing
• Hands-on HubSpot experience with workflows, lists, properties, forms, and email
• Working knowledge of email deliverability and authentication
• Experience building automated nurture or lifecycle programs
• Reporting and attribution literacy, including building dashboards and troubleshooting data issues
• Strong QA habits and the ability to manage several campaign builds at once
• Clear communication skills and the ability to work effectively with non-technical partners

Nice to have

• HubSpot certifications, such as Marketing Hub or Operations Hub
• Experience with consent management and email and privacy regulations
• Experience with integration or automation tools such as Zapier or Make, or with AI-assisted workflows
• Basic HTML and CSS for email and landing page troubleshooting
• K–12 education, EdTech, or B2B experience with long sales cycles

Benefits

• Competitive 401(k) with company matching
• Comprehensive Medical, Dental, and Vision insurance
• Paid Time Off
• Employee Discount Program and partner savings
• Ongoing professional development and learning investment
• Wellness initiatives designed to support physical, mental, and emotional well-being
• Evolving benefits shaped by team member voice and values

About the company

Really Great Reading designs innovative products, training, and materials to improve literacy scores nationwide. They have nearly two decades of leadership bringing the Science of Reading to thousands of schools.