Product Marketing Director

The role

The Product Marketing Director will own the Reltio product story, including narrative, positioning, and competitive framing. This role shapes the product value story for CIOs and Chief Data Officers and manages Reltio's role in SAP's innovation story.

What you will do

• Own the horizontal message hierarchy from category-level positioning to capability messaging.
• Ensure Reltio is represented in SAP product content, launch activities, and joint go-to-market motions.
• Run the end-to-end competitive intelligence program.
• Partner with product to define launch narrative and produce deliverables.
• Set the content agenda and create customer-facing content like presentations, blogs, and videos.
• Collaborate with demand generation, partner marketing, and digital teams for integrated campaigns.
• Define positioning, competitive framing, and use cases for field enablement.
• Serve as a spokesperson and evangelist at events and webinars.

Required qualifications

• Bachelor’s degree in business, marketing, or an IT/software-related field
• 10+ years of experience in product marketing in B2B enterprise software
• Talented storyteller who crafts compelling narratives for Data/IT audiences
• Proven strategic thinker
• Ability to collaborate, influence, and drive alignment cross-functionally
• Resourceful operator with a track record of executing multiple projects with tight deadlines
• Outstanding written and verbal communication skills
• Strong public speaking and presentation skills
• Familiarity with enterprise SaaS solutions
• Experience with selling to tech leaders
• Strong quantitative and analytical skills
• Entrepreneurial spirit

Nice to have

• MBA
• Knowledge of/experience in life sciences or manufacturing industries
• Product marketing experience in data management technologies in a SaaS environment
• Experience with SaaS solutions in data management, data governance, AI, and analytics technologies
• Experience working within or alongside SAP, or within a large platform partner or hyperscaler ecosystem
• Familiarity with competitive intelligence tools and methodologies

About the company

Reltio, an SAP Company, provides a cloud-native SaaS product for data unification and master data management. The company was founded on a distributed workforce and offers flexible work arrangements.