Senior Manager, Marketing - Fragrances (Elizabeth Arden)

The role

The Senior Manager, Marketing – Fragrance is a franchise business owner for the US Elizabeth Arden Brand Marketing team. This person will own the US marketing strategy, budget management, and execution for the Fragrance franchise and promotional product programming for Fragrance and Skincare.

What you will do

• Own the full US marketing strategy for the Elizabeth Arden Fragrance franchise.
• Serve as the primary US business owner for Fragrance.
• Develop and manage annual marketing plans, budget allocation, and ROI targets.
• Provide strategic input on pricing, forecasting, and new product feasibility.
• Build and execute 360° launch plans for Fragrance new product introductions.
• Lead development of in-store and digital communications for the Fragrance franchise.
• Partner with Trade Marketing to implement retail strategies.
• Conduct analysis of the US Fragrance competitive landscape.
• Own the development and execution of promotional product programming across Fragrance and Skincare.
• Monitor Fragrance franchise performance against KPIs.

Required qualifications

• 7+ years of experience in brand marketing or marketing management, with demonstrated ownership of a product category or business franchise.
• Proven ability to develop and execute 360° marketing plans independently.
• Strong analytical skills; experience with Nielsen, retail performance data, and consumer insights.
• Collaborative working style with the ability to manage key relationships and influence cross-functional teams.
• Excellent written and verbal communication skills; experience presenting to senior leadership.
• Proficiency in Excel and PowerPoint; experience with financial planning and volume forecasting.
• Bachelor's degree in Marketing, Communications, Business, or related field.

Nice to have

• Experience in beauty, personal care, fragrance, or luxury consumer goods
• Experience marketing in the Fragrance or prestige beauty category.
• Familiarity with luxury/prestige retail channels (Department Stores, Specialty, D2C, Amazon/Pure Players).
• Experience working with global brand teams and translating global strategy for the US market.

Benefits

• Medical, dental, and vision benefits.
• Company-paid basic life insurance policy.
• Company-paid short-term disability insurance.
• Long-term disability.
• Supplemental life insurances.
• Flexible spending accounts.
• Critical illness insurance.
• Group legal.
• Identity theft protection.
• 401k Retirement Savings Plan.
• 3 weeks of vacation, pro-rated based on date of hire for the 1st year.
• Twelve paid holidays throughout the calendar year.

Before you apply

• Revlon is unable to sponsor or transfer employment visas for this role.
• Candidates must be legally authorized to work in the United States without current or future visa support.

About the company

Revlon is a leading global beauty company with a portfolio including Revlon, Elizabeth Arden, Almay, and more. The company creates beauty innovations in color cosmetics, skincare, hair color & care, personal care, and fragrances.