Roku
Senior Product Manager, Advertising – Supply Integrations
San Jose, California. Posted 6 months ago
The role
You will lead supply integrations within the advertising product organization. You will own the end-to-end process of onboarding publisher partners and refining the programmatic exchange.
What you will do
- Partner with publisher and operations teams to bring inventory into Roku's ecosystem
- Shape how ad innovations extend to publisher partners
- Analyze publisher signals to monetize effectively
- Build metrics to communicate partner success
- Develop a long-term partner roadmap
- Collaborate to improve how the exchange handles and optimizes impressions
- Enhance privacy-safe, regulatory-aware controls
- Own experimentation execution for pricing and routing changes
- Model and forecast supply-demand elasticity
- Stay current on programmatic and CTV ecosystem shifts
Required qualifications
- 4+ years of product management experience
- At least 2 years in an RTB-enabled ad technology company
- Experience working at a CTV publisher or CTV platform in the area of platform or publisher integrations
- Technical educational background
- Understanding of RTB and exchange dynamics
- Understanding of advertiser and agency dynamics and how different parties work with DSPs, SSPs, and publishers
- Statistics and data analysis skills
- Ability to work cross-functionally with engineering, data science, sales, partnerships, and executive stakeholders
- Strong written and verbal communication skills
Nice to have
- Familiar with CTV inventory share agreements
Benefits
- health insurance
- equity awards
- life insurance
- disability benefits
- parental leave
- wellness benefits
- paid time off
- mental health and financial wellness support
- medical, dental, and vision
- accident, disability, commuter, and retirement options
About the company
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico. The company connects consumers to content, enables publishers to monetize audiences, and provides advertisers with engagement capabilities.