Rubrik

Senior Manager, 1:Many Account-Based Marketing

Palo Alto, CA. Posted 18 days ago

The role

This role builds and scales Rubrik's 1:Many account-based marketing engine. You will design AI skills and workflows for the Marketing AI Center of Excellence to turn account signals into action.

What you will do

  • Own 1:Many ABM strategy, execution, and performance across AMER, EMEA, and APJ
  • Build account tiering and coverage models
  • Develop and run vertical programming with Financial Services as a flagship
  • Orchestrate multi-channel plays including paid media, digital advertising, email, web, and events
  • Partner with Sales Development and Sales on account routing and feedback
  • Own program budget, forecast pipeline, and report on revenue
  • Design and maintain reusable AI skills and agentic workflows
  • Translate account signals into actionable recommendations
  • Develop scalable ABM tactics for field marketers
  • Create an operating rhythm with field marketing and sales leadership

Required qualifications

  • 8+ years in B2B marketing
  • 4+ years in account-based marketing, demand generation, or integrated campaigns at a technology company
  • Demonstrated ownership of scaled or 1:Many ABM programs with measurable pipeline impact
  • Hands-on fluency with 6sense or Demandbase, Salesforce, and Tableau
  • Practical, hands-on experience applying generative AI to marketing work
  • Strong analytical instincts
  • Excellent written and verbal communication

Nice to have

  • Enterprise or cybersecurity experience
  • Experience standing up a center of excellence, enablement function, or internal community of practice
  • Familiarity with AI agent platforms and workflow tooling
  • Experience researching, launching, and developing go-to-market strategy for vertical segments
  • Experience marketing to security, infrastructure, or IT operations buyers

Benefits

  • Bonus potential
  • Equity

About the company

Rubrik is a cybersecurity company on a mission to secure the world's data. They deliver automated protection, rapid recovery, and continuous data risk visibility to thousands of customers worldwide.

Senior Manager, 1:Many Account-Based Marketing at Rubrik | JobZoey