Rushstreetinteractive
Community Manager
Mexico. Posted a month ago
The role
The Community Manager manages, engages, and grows Rushbet's online communities across social media platforms in Mexico. This role shapes the brand's tone and presence within sports, entertainment, and online gaming categories.
What you will do
- Develop and execute social media and community strategies for Mexican audiences.
- Manage daily social media presence on Instagram, X, Facebook, TikTok, YouTube, and Threads.
- Create, curate, and schedule content following the content calendar.
- Monitor and participate in real time conversations around sports, entertainment, and gaming.
- Act as the authentic voice of the brand across digital touchpoints.
- Collaborate with Design, Content, Paid Media, and Brand teams.
- Coordinate with the talent/creator team on brand ambassador and influencer content.
- Ensure compliance with Mexico's advertising regulations (SEGOB) and responsible gaming guidelines.
- Analyze and report community performance metrics and sentiment insights.
- Manage reputation and crisis communication across channels.
Required qualifications
- Bachelor's degree in Marketing, Communications, Journalism, Advertising, or related disciplines (or equivalent experience).
- 4+ years managing social media communities for sports, entertainment, or online gaming brands.
- Understanding of Mexican sports audiences and fan engagement.
- Native command of Mexican Spanish.
- Deep fluency in Mexican internet and sports culture.
- Based in México with authorization to work in the country.
- Strong storytelling and copywriting skills.
- Proficiency in social media management tools (Hootsuite, Sprout Social, Later, Meta Business Suite, or similar).
- Experience using social media analytics tools and preparing performance reports.
- Ability to design and execute content calendars and engagement initiatives.
- Sound judgment for real-time publishing in a regulated industry.
- English proficiency: B1–B2.
Nice to have
- Experience within sports betting or casino categories.
- Experience handling reputation or crisis situations in high-visibility accounts.
Benefits
- Comprehensive compensation
- Work-life balance initiatives
- Autonomy
- Creativity
- Growth
- Top-notch professionals
- People-oriented environment and supportive atmosphere
Before you apply
- Authorization to work in Mexico is required.
- RSI uses AI-assisted tools at select stages of the hiring process.
About the company
Rush Street Interactive (NYSE: RSI) is a market leader in online casino and sports betting, operating brands like BetRivers.com, PlaySugarHouse.com, and RushBet.co.