Scopely
Associate Product Marketing Manager- Monopoly Go!
US - Culver City, United States. Posted 3 months ago
The role
This person will support GTM planning and campaign execution for Monopoly GO! through seasonal content, in-game events, and IP collaborations. They will drive creative development for marketing assets and manage communications with licensors and cross-functional teams.
What you will do
- Support GTM planning and campaign execution across seasonal content, in-game events, new product features, and major IP collaboration launches
- Partner with Product, LiveOps, UA, CRM, Community, and other cross-functional teams
- Drive creative development for marketing campaigns including trailers, key art, and User Acquisition creatives
- Act as primary point of contact between internal creative teams, external agencies, and marketing stakeholders
- Support app stores promotional initiatives including featuring opportunities and co-marketing campaigns
- Support major IP collaborations and partner with external licensors
- Serve as primary point of contact for licensor reviews and approvals
- Become an expert in MONOPOLY GO! roadmap and live operations
Required qualifications
- Bachelor's degree in Marketing, Business, Communications, Advertising, or a related field
- 2–3 years of experience in product marketing, brand marketing, project management, or a similar role
- Passion for games and a strong desire to learn product marketing in a live-service environment
- Excellent organizational skills
- Proactive, self-starter mindset with strong attention to detail
- Strong written and verbal communication skills
- Ability to thrive in a fast-paced, evolving environment
Nice to have
- Experience supporting creative development, marketing campaigns, or go-to-market initiatives
- Experience working with licensed IPs, platform partnerships (App Store/Google Play), or User Acquisition
- Experience within the gaming or entertainment industry
- Experience working on AAA or mobile games
Benefits
- healthcare benefits
- retirement benefits
- pet insurance
- paid holidays
- paid Scopely free days
- unlimited paid time off
Before you apply
- Subject to background checks upon receiving a conditional offer of employment
About the company
Scopely is a leading video game and global interactive entertainment company. They develop, publish, and live-operate a diversified portfolio of games including MONOPOLY GO! and Pokémon GO.