Saltxc
Supervisor, Media Strategy
Toronto, Canada. Posted 23 days ago
The role
The Media Supervisor is a data-driven strategist who manages media planning, implementation, and reporting. This person will serve as a primary daily point of contact for clients across Paid Social, Video, OOH, TV, and Content.
What you will do
- Support planning and lead implementation across key clients.
- Maintain stewardship and accountability of the media plan.
- Ensure campaigns are properly set up against KPIs and budget.
- Prepare, write, and present integrated media plans, proposals, and analysis.
- Manage clients' day-to-day planning requirements.
- Develop the reporting process for each client.
- Review and QA platform setup across multiple platforms and campaign types.
- Monitor campaign delivery against KPIs and flag optimization opportunities.
- Oversee the work of junior team members.
- Participate in agency projects and new business presentations.
Required qualifications
- Minimum 3–4 years working at a media agency, in a senior media planner or digital strategy role.
- Financial Institution Experience
- Bachelor’s degree or Diploma in Marketing, Communication, or Advertising required.
- Prior hands-on experience in Google Analytics, Search Console, paid social business manager accounts, and Google Ad accounts.
- Prior hands-on experience with Google Data Studio / dashboard visualization tools.
- Hands-on management experience — planning, implementing, optimizing, and reporting for Fortune 50 brands.
- Knowledge across all facets of the digital marketing space: CRM, SEO, SEM, programmatic, social, mobile, and video.
Nice to have
- Ideally the CPG & Sports Betting industries
- Traditional media experience creating omnichannel amplification strategies
- Experience with e-commerce platforms such as Shopify, Magento, and BigCommerce
- Working knowledge of basic HTML and CMS platforms such as WordPress
About the company
Salt XC is an agency driven by the philosophy of Experiential Commerce. They use an integrated approach that connects consumer online and offline experiences through data, media, and memorable moments.