Saltxc
Media Specialist
Toronto, Canada. Posted 16 days ago
The role
The Media Specialist provides day to day support to the media team with a focus on implementation and reporting. You will work across clients in the CPG, Retail and Banking industries.
What you will do
- Support implementation, optimization and reporting for key clients
- Assist with overall client planning and day to day client requests
- Work with media vendors to book, implement and report on campaigns
- Support the preparation, writing and presentation of integrated media plans, proposals and analysis
- Maintain stewardship and accountability of the media plan
- Liaise and foster knowledge-sharing with other disciplines internally and partner agencies
- Ensure media plans adhere to agency values, philosophies and processes
- Contribute ideas and opinions on client business and the industry
- Ensure tracking is in place for client KPIs and objectives
- Manage client day-to-day planning requirements
Required qualifications
- Minimum 2 years working at a media agency, in a digital focused role
- Bachelor's degree or Diploma in Marketing, Communication or Advertising
- Prior hands-on experience in Google Analytics, Paid Social business manager accounts and Google Ad accounts
- Excellent communication skills (both written and verbal)
- Strong attention to detail
- Google Certifications
- Hands on management - planning, implementing, optimising and reporting for Fortune 100 brands
- Ability to apply common sense understanding to carry out detailed instructions
- Experienced in all facets of the digital marketing space: CRM, SEO, SEM, programmatic, social, mobile, video
Nice to have
- Prior hands on experience with Google Data Studio
- Experience with e-commerce platforms such as Shopify
Benefits
- Hybrid setup
- Up to 28 paid days off
- Winter holiday shutdowns
- Health, dental, and vision plans
- Salt Bucks for wellness, RRSPs, or extra time off
- Dedicated Salt Days
- Learning access
- Formal leadership development
- Team trips
- Seasonal socials
- Salt Swag
- Referral and new business bonuses
About the company
Salt Media is the media division of Salt XC. They are a connected team of media, commerce, creative, data and technology working to help brands solve business challenges.