Specialist, Creator Marketing

The role

You will support the execution and day-to-day coordination of creator and influencer programs across a portfolio of clients. You will work with the Manager, Creator Marketing to support creator outreach, campaign execution, and content coordination.

What you will do

• Support influencer sourcing and outreach and maintain creator lists
• Build rapport with nano and micro creators
• Support creator onboarding and documentation
• Provide input on creator fit based on platform relevance and brand alignment
• Execute day-to-day campaign tasks including brief routing, asset collection, and posting schedules
• Support timeline and workback tracking across multiple campaigns
• Support budget tracking, contract documentation, and payment processing
• Maintain accurate records within the creator tech stack
• Track trends, formats, and platform updates across TikTok, Instagram, and YouTube
• Support the collection and organization of campaign performance data

Required qualifications

• 2–3 years of experience in influencer marketing, creator marketing, or digital/social campaign coordination
• Hands-on experience supporting creator campaigns
• Foundational understanding of the influencer landscape, key social platforms, and creator economy dynamics
• Strong attention to detail and organizational skills
• Strong communication skills
• Proactive, curious mindset with a willingness to learn and take direction
• Collaborative team player

Nice to have

• Exposure to influencer tools, platform ad managers, or campaign reporting

Benefits

• Hybrid setup
• Up to 28 paid days off
• Winter holiday shutdowns
• Health, dental, and vision plans
• Salt Bucks for wellness, RRSPs, or extra time off
• Dedicated Salt Days
• Top-tier learning access
• Formal leadership development
• Team trips
• Seasonal socials
• Salt Swag
• Referral and new business bonuses

About the company

Salt is a North American marketing agency that creates connected experiences through creative, digital & media innovation. Their mission is to “Earn The World’s Attention”.