Principal Product Manager, Creator

The role

You will lead the strategy and evolution for Creator core workflows and the Creator Experience. You will reimagine how creators discover opportunities, create shoppable content, and grow their businesses using an AI-native approach.

What you will do

• Define the long-term vision and multi-quarter product strategy for the Creator Experience.
• Build experiences for the AI era to simplify workflows and create differentiated products.
• Bring an AI-native approach to product innovation using AI/ML.
• Use behavioral data and experimentation to drive engagement, retention, and earnings.
• Define and monitor outcome measures across experience quality, engagement, and earnings.
• Lead Product, Engineering, Design, Data, and Creator Success teams around a vision.
• Apply AI-native frameworks for learning from real user signals.
• Serve as a senior product thought partner to elevate product thinking.

Required qualifications

• 8+ years of Product Management experience.
• Ownership of complex product areas and multi-quarter product strategy.
• Experience shaping product vision and strategy for consumer-facing products or complex platforms at scale.
• Hands-on experience shipping and improving AI-powered products, including writing evaluations.
• Experience independently building functional prototypes using AI tools.
• An established practice of using AI in day-to-day product work.
• Ability to lead complex, cross-functional initiatives and influence senior leaders.
• Strong communication and storytelling skills.
• Bachelor's degree or equivalent practical experience.
• Mindset focused on seizing opportunities and moving with urgency.
• Dedication to fierce prioritization and operational excellence.
• Adaptability to a dynamic, fast-moving environment.

Nice to have

• Experience with e-commerce, creator platforms, marketplaces, recommendations or Product discovery

Benefits

• Competitive compensation and benefits package
• 401(k) with LTK company matching
• Medical Insurance
• Vision Insurance
• Dental Insurance
• Paid Maternity Leave
• Paid Paternity Leave
• Summer Fridays
• Flexible PTO

Before you apply

• Authorization to work in the U.S. is a precondition of employment.
• We are not offering new sponsorships opportunities at this time for persons requiring employment visas, such as an H-1B.

About the company

Founded in 2011, LTK is a global technology platform that connects brands, creators, and shoppers. The platform empowers lifestyle creators to monetize their content through a shopping app and tools.