Manager, Media Analytics UK

The role

This person will lead predictive measurement of media investments by building forward-looking models. They will transform data into actions to optimize marketing performance and guide media, social, and creative strategies.

What you will do

• Build and maintain predictive and forecasting models including MMM, attribution, and incrementality.
• Own metrics and ensure media activity is measured against clear goals.
• Partner with internal teams and agencies to pivot strategies based on real-time insights.
• Analyse audience and creative effectiveness across product categories.
• Monitor and report on brand health and ambassador performance.
• Identify signals, anomalies, or emerging patterns in media and market data.
• Build and maintain concise, audience-appropriate dashboards.
• Translate complex, model-driven data into compelling stories and recommendations.
• Mentor junior analysts and partner with regional marketing, brand, and agency stakeholders.
• Act as the primary analytics partner for the UK market and provide support to the Nordics and other emerging European markets.

Required qualifications

• Bachelor's or Master's degree in Marketing, Data Science, Statistics, Economics, or a related field.
• 6+ years of experience in marketing analytics within a consumer-driven industry.
• Direct experience building or applying predictive/forecasting models.
• Strong grasp of both digital performance channels and traditional media measurement.
• Experience delivering analytics across emerging, growth, and mature markets.
• Hands-on experience with MMM, attribution, or incrementality methodologies.
• Familiarity with building in AI tools such as Claude.
• Experience collaborating with agencies and cross-functional teams.
• Excellent communication and presentation skills.

Nice to have

• Familiarity with additional European languages (e.g. Nordic languages)

Benefits

• Competitive health insurance
• Retirement plans
• Paid time off
• Employee stock purchase options
• Wellness programs
• SharkNinja product discounts
• Learning Programs

About the company

SharkNinja is a global product design and technology company with a portfolio of lifestyle solutions. The company is headquartered in Needham, Massachusetts and operates under the Shark and Ninja brands.