Senior Marketing Manager

The role

The Senior Marketing Manager will drive the development and execution of marketing commercialization plans across Central European markets. This role involves owning product marketing plans and assortment execution to drive profitable growth.

What you will do

• Develop and implement Central Europe specific marketing strategies.
• Partner with the Global Marketing Hub to support in-store and online execution.
• Track price, positioning, competitive landscape and market needs.
• Execute the category portfolio and lifecycle.
• Deliver category/brand positioning strategies, product concepts and pricing input.
• Communicate the value proposition of products to the sales team.
• Partner with internal stakeholders to report on performance and insights.
• Work with local Sales and Retail teams to support activation across key accounts.
• Track campaign performance and report on KPIs.
• Build working relationships with Central European retail partners.

Required qualifications

• German and Englisch language (both fluent/native level)
• Degree level in marketing or equivalent
• 8 - 10 years of Marketing and/or Category Management experience within consumer goods
• Significant experience in a senior marketing role or channel/distribution role
• Record of delivering commercially successful marketing campaigns across physical and digital retail channels
• Proven project management skills
• Solid analytical capabilities with understanding of performance metrics and ROI
• Strong communication skills in German and English
• Strong PowerPoint and Excel skills
• Experience with financial analysis to make marketing recommendations
• Experience leveraging consumer insights to support marketing programs and campaigns

Nice to have

• Focus on Central Europe retail environment
• Working with consumer electronics retailers
• Polish language skills

Benefits

• Competitive health insurance
• Retirement plans
• Paid time off
• Employee stock purchase options
• Wellness programs
• SharkNinja product discounts
• Learning Programs

About the company

SharkNinja is a global product design and technology company with a portfolio of lifestyle solutions. Headquartered in Needham, Massachusetts, the company operates under the Shark and Ninja brands.