Senior Manager, Social Commerce DACH (m/f/d) - TikTok Shop

The role

The Senior Manager Social Commerce DACH will grow and scale TikTok Shop and new social commerce platforms for the DACH market. This role involves driving revenue growth through strategic campaign management, creator partnerships, and optimization of Social Commerce operations.

What you will do

• Manage P&L for TikTok Shop Germany and other social platforms.
• Build and scale relationships with TikTok creators, agencies, and affiliates.
• Develop, launch, and optimize TikTok campaigns.
• Plan couponing, discounting, bundles, and seasonal activations.
• Work with Category Marketing, D2C e-Commerce, operations, and global TikTok teams.
• Monitor KPIs including GMV, ROAS, CAC, and retention.
• Stay on top of TikTok Shop trends, competitor strategies, and platform updates.

Required qualifications

• Proven experience in e-commerce, digital marketing, or social commerce.
• Strong understanding of TikTok's creator economy and affiliate ecosystem.
• Analytical mindset with experience in data-driven decision-making.
• Excellent relationship-building and negotiation skills.
• Strong project management and organizational skills.
• Fluent in German and English (written & spoken).

Nice to have

• TikTok Shop/affiliate marketing experience strongly preferred

Benefits

• Competitive health insurance
• Retirement plans
• Paid time off
• Employee stock purchase options
• Wellness programs
• SharkNinja product discounts
• Learning Programs

About the company

SharkNinja is a global product design and technology company with a portfolio of lifestyle solutions. The company is headquartered in Needham, Massachusetts.