Influencer Marketing Manager (SHEGLAM Beauty)

The role

This person will develop and execute North America influencer strategies to increase brand visibility. They will manage paid campaigns, organic gifting, and offline brand events.

What you will do

• Partner with the Global Influencer Marketing team to develop and execute North America influencer strategies.
• Identify, build, and nurture relationships with key talent, creator managers, and agency partners.
• Develop and execute end-to-end paid influencer campaigns.
• Oversee monthly gifting efforts including prospecting, outreach, shipping, tracking and performance analysis.
• Lead the planning and execution of offline influencer and brand events.
• Compile and analyze influencer, campaign, and project performance.
• Provide direction, oversight, and guidance to team members on key projects and initiatives.
• Develop regional and campaign briefs for key marketing campaigns.
• Identify new programs, initiatives, and event opportunities.
• Support additional influencer marketing initiatives and brand-related projects as needed.

Required qualifications

• Bachelor’s degree or equivalent experience.
• 5+ years of experience in influencer marketing.
• Experience working with beauty brands, with an established network of beauty influencers.
• Strong understanding of the latest trends, best practices, and platform updates in influencer marketing and social media.
• Excellent written and verbal communication skills.
• Strong relationship-building skills.
• Highly organized, with the ability to prioritize and manage multiple projects in a fast-paced environment.
• Proficient in Microsoft Office, including Word, PowerPoint, and Excel.
• Comfortable with occasional travel.

Nice to have

• Experience leading projects, managing teams, and mentoring others

Benefits

• Bonus eligible
• Healthcare (medical, dental, vision, prescription drugs)
• Health Savings Account with Employer Funding
• Flexible Spending Accounts (Healthcare and Dependent care)
• Company-Paid Basic Life/AD&D insurance
• Company-Paid Short-Term and Long-Term Disability
• Voluntary Benefit Offerings (Voluntary Life/AD&D, Hospital Indemnity, Critical Illness, and Accident)
• Employee Assistance Program
• Business Travel Accident Insurance
• 401(k) Savings Plan with discretionary company match and access to a financial advisor
• Vacation, paid holidays, floating holiday and sick days
• Employee discounts

About the company

SHEGLAM is a fast-growing beauty brand founded in 2019 with over 16 million followers. The brand focuses on bold, cruelty-free, and accessible makeup for Gen Z.