Shein
Fashion Buyer
Los Angeles. Posted 16 days ago
The role
The Fashion Buyer will drive commercial product strategy through trend intelligence, assortment opportunities, and recolor strategy. This role involves evaluating market trends, customer behavior, and product performance to identify product opportunities for NYA SZN.
What you will do
- Own ongoing trend research across fashion, retail, social media, culture and the competitive landscape.
- Identify emerging trends, silhouettes, colors, fabrics, prints, details and styling shifts.
- Translate broader market trends into clear product opportunities.
- Maintain awareness of competitor assortments, launches, pricing, best sellers and emerging product strategies.
- Lead regular competitive shopping across digital and physical retail environments.
- Own the identification of recolor and repeat opportunities across the NYA SZN assortment.
- Analyze product performance to determine which products should be expanded.
- Recommend strategic recolors based on product performance, seasonality, trend movement and customer demand.
- Identify assortment gaps and emerging product opportunities across NYA SZN categories.
- Monitor product performance following launch to understand what is resonating with the NYA SZN customer.
Required qualifications
- Bachelor's degree in Fashion Merchandising, Buying, Business, Retail or a related field, or equivalent professional experience.
- 3-5 years of experience in women's fashion buying, merchandising, assortment strategy or a related commercial fashion role.
- Strong understanding of women's fashion trends and the contemporary and fast-fashion landscape.
- Demonstrated ability to identify trends and translate them into commercially relevant product opportunities.
- Strong analytical skills with experience using sales, product and customer data to inform assortment decisions.
- Strong understanding of assortment architecture, category management and seasonal product strategy.
- Excellent competitive shopping and market research skills.
- Strong fashion instinct with the ability to balance trend relevance with commercial potential.
- Comfortable working within a fast-paced, high-volume product environment.
- Strong written, verbal and presentation skills.
- Highly organized with strong attention to detail.
- Self-directed and comfortable taking ownership of a business area.
Nice to have
- Experience developing recolor, repeat or chase strategies
Benefits
- Bonus eligible
- Healthcare (medical, dental, vision, prescription drugs)
- Health Savings Account with Employer Funding
- Flexible Spending Accounts (Healthcare and Dependent care)
- Company-Paid Basic Life/AD&D insurance
- Company-Paid Short-Term and Long-Term Disability
- Voluntary Benefit Offerings (Voluntary Life/AD&D, Hospital Indemnity, Critical Illness, and Accident)
- Employee Assistance Program
- Business Travel Accident Insurance
- 401(k) Savings Plan with discretionary company match and access to a financial advisor
- Vacation, paid holidays, floating holiday and sick days
- Employee discounts
About the company
SHEIN is a global online fashion and lifestyle retailer, offering SHEIN branded apparel and products from a global network of vendors. Headquartered in Singapore, it has more than 15,000 employees operating from offices around the world.