Director of Sales- Trellis

The role

The Director of Sales will own the go-to-market motion for Trellis, an incubated brand within ShipMonk. This person will drive early customer acquisition, define sales processes, and shape product strategy and positioning.

What you will do

• Personally drive early customer acquisition as a player/coach
• Define initial ICPs, buyer personas, and use cases
• Translate early customer learnings into repeatable sales motions
• Interface with Pricing to drive profitability on new revenue
• Help define value proposition, positioning, and ROI narrative
• Develop early sales processes, messaging, and qualification criteria
• Build sales and marketing collateral
• Identify and pursue key partnerships
• Establish CRM hygiene, forecasting discipline, and basic sales metrics
• Lay the groundwork for future sales hiring, enablement, and scale

Required qualifications

• Significant experience in the transportation, logistics, or supply chain industry
• Deep understanding of last-mile carriers' operations
• Proven success selling to an audience ranging from SMB founders to enterprise-level transportation leaders
• Experience selling complex, operationally driven solutions

Nice to have

• Prior experience in early-stage, build-as-you-go, or entrepreneurial environments

About the company

ShipMonk is a tech-powered growth partner for ecommerce brands with 12+ owned fulfillment centers across the US, Canada, the UK, and Europe. Trellis is a new, incubated business within ShipMonk focused on modernizing transportation and shipping operations for small and mid-sized businesses.