Simplisafe
Manager, Integrated Marketing
Boston, MA. Posted 2 months ago
The role
The Manager, Integrated Marketing translates brand strategy and product messaging into integrated campaigns and launch plans. You will coordinate execution across Brand, Creative, Channel, and Marketing Operations to deliver customer-facing experiences.
What you will do
- Coordinates cross-functional campaign deliverables, timelines, and launch activities
- Develops integrated campaign plans from product, brand, and business priorities
- Creates launch enablement materials including messaging guides and toolkits
- Manages day-to-day campaign operations and escalates risks
- Owns day-to-day campaign orchestration across channels including App and Ecomm
- Serves as the day-to-day point of contact for campaign stakeholders
- Coordinates campaign intake, prioritization, and launch readiness reviews
- Translates product positioning and value propositions into campaign briefs and assets
- Supports new product, feature, and business launches
- Coordinates campaign retrospectives and performance insights
Required qualifications
- 5+ years of experience in integrated marketing, campaign management, product marketing, or go-to-market marketing
- Experience translating business strategy into customer-facing campaigns
- Experience planning and activating integrated marketing campaigns across multiple owned and paid channels
- Strong project management and organizational skills
- Ability to manage multiple launches, stakeholders, and competing priorities simultaneously
- Ability to translate product and brand strategy into clear campaign briefs, messaging, and customer-facing marketing materials
- Comfortable partnering cross-functionally with Brand, Creative, Channel, and Analytics teams
- Strong written and verbal communication skills
Benefits
- Comprehensive total rewards package
- Annual bonus program
- Equity
- Medical benefits
- Retirement benefits
- Lifestyle benefits
- Free SimpliSafe system and professional monitoring for your home
- Employee Resource Groups (ERGs)
About the company
SimpliSafe is a high-tech home security company with a mission of keeping Every Home Secure. The company has a no ego culture of collaboration and innovation.