Lead Product Manager, Marketplace AdTech

The role

You will own the provider platform end to end, including profile management, pricing, and provider promotion products. You will drive strategy and roadmap from MVP to a commercial-grade, self-serve product.

What you will do

• Own strategy and roadmap for the provider platform
• Define the provider profile for claiming, verification, and data upkeep
• Design the provider promotion product from scratch
• Define advertiser and placement policy with Legal and Compliance
• Define marketplace health metrics across supply and demand
• Drive provider acquisition and activation
• Partner with Member Product, Search, Data, and Engineering
• Make build vs. buy decisions for ad serving, billing, identity verification, and data vendors
• Navigate HIPAA, advertising, and price transparency requirements
• Write PRDs and sequence a heavily interdependent roadmap

Required qualifications

• 8+ years of product management experience, including leading products or other PMs
• Experience taking a product from MVP to commercial grade, including self-serve experiences, billing, and support
• Ability to define marketplace metrics and run experiments
• Strong sense of design and UX for data-dense, business-facing workflows
• Proficiency in SQL for independent data analysis
• Experience partnering with engineering on build vs. buy vs. integrate decisions
• Ability to manage many interdependent workstreams and communicate sequencing tradeoffs
• Bachelor's or Master's degree in a related field, or equivalent practical experience

Nice to have

• Owned a two-sided marketplace or business-facing platform
• Built advertising or monetization products
• Healthcare, health insurance, or another regulated domain
• Startup or 0-to-1 builder experience

Benefits

• Competitive salary
• Bonus opportunity
• Equity package
• Comprehensive Medical, Dental, and Vision benefits
• 401k retirement plan
• Paid vacation
• Company holidays

Before you apply

• Must reside in California, Washington or Oregon for consideration
• This position is not eligible for visa sponsorship or transfers

About the company

Sidecar Health is redefining health insurance with a mission to make excellent healthcare affordable and attainable for everyone.