Senior Director, Merchandising & Editorial

The role

The Senior Director, Merchandising & Editorial will lead teams responsible for merchandising planning, personalization, Store editorial, and conversion rate optimization. This leader will develop global Store strategies to improve player discovery, engagement, and revenue across console, app, and web storefronts.

What you will do

• Partner with internal teams to develop global Store Merchandising, Editorial and Personalization strategy.
• Translate vision and strategy into clear OKRs and programs.
• Lead development, optimization and performance of Merchandising & Editorial experiences.
• Advance personalization capabilities using player behavior and segmentation.
• Lead optimization of activities to drive engagement, conversion, revenue and lifetime value.
• Develop an integrated approach to editorial curation and personalized discovery.
• Champion data-led experimentation and testing with Product, Engineering, Data and Analytics teams.
• Develop actionable insights for Store trading activities.
• Identify opportunities to enhance merchandising and discovery across console, app and web.
• Lead and inspire high-performing teams and foster a collaborative hybrid culture.

Required qualifications

• Extensive experience working in digital-focused environments.
• Significant experience leading direct-to-consumer merchandising, editorial, digital commerce or marketplace experiences.
• 5+ years of experience developing, leading or significantly advancing personalization capabilities.
• Demonstrated experience using personalization, recommendations, behavioral insights, segmentation and/or targeted digital experiences.
• Experience developing impactful merchandising and editorial strategies.
• Strong understanding of how editorial curation, commercial merchandising and data-driven personalization work together.
• Experience delivering profitable growth through digital experiences.
• Strong analytical orientation using customer insights, experimentation and performance data.
• Experience developing a deep understanding of customer trends and behaviors.
• Experience managing multiple stakeholder groups within a complex global and matrixed organization.
• Proven leadership experience building, developing and inspiring high-performing multidisciplinary teams.
• High commercial instinct.

Nice to have

• ideally within gaming, a digital marketplace, e-commerce or a large-scale content platform

Benefits

• medical
• dental
• vision
• matching 401(k)
• paid time off
• wellness program
• employee discounts for Sony products
• bonus package

Before you apply

• Sony Interactive Entertainment conducts background checks at the offer stage (which may include criminal background checks).

About the company

Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. It is a dynamic technology company and an entertainment leader.