Sonyinteractiveentertainmentglobal

Senior Director Marketing Technologies

United States, San Mateo, CA. Posted a month ago

The role

This leader manages PlayStation's global marketing technology capabilities across engineering, product management, UX, measurement, and data. They own the technology vision, architecture, and product strategy for platforms used by marketers to reach players.

What you will do

  • Lead multidisciplinary teams in marketing technology engineering, product management, and UX
  • Own end-to-end delivery and operation of global marketing platforms
  • Set architecture for marketing platforms, APIs, data pipelines, and audience services
  • Define marketing technology product vision and prioritize a multi-year roadmap
  • Establish engineering standards for security, privacy, reliability, and scalability
  • Lead product discovery and UX research with global marketing teams
  • Lead measurement and experimentation functions
  • Lead audience activation and marketing data teams
  • Partner with Data Science and Analytics leaders
  • Lead high-priority transformation initiatives

Required qualifications

  • Bachelor's degree in software engineering, computer science, data engineering, or a related technical field; equivalent practical experience is acceptable
  • 12+ years of experience across software or data engineering, technical product management, and marketing technology, including leadership of global teams
  • Direct software or data engineering experience and a record of leading engineering teams that built and operated production marketing technology systems
  • Demonstrated success building, launching, and operating enterprise SaaS products or internal platforms
  • Technical depth in cloud architecture, APIs, systems integration, data pipelines, identity and audience systems, security, privacy, reliability, and scalability
  • Experience leading and developing multidisciplinary organizations spanning engineering, product management, UX, measurement and experimentation, analytics or data science, and audience activation
  • Strong command of experimentation methods, marketing measurement, analytics, and the use of data to improve product and marketing decisions
  • Experience with AI-powered products, machine learning platforms, or automation in production environments
  • Experience owning multi-year technology and product roadmaps and making investment, architecture, and build-versus-buy decisions
  • Ability to influence senior leaders, communicate technical tradeoffs clearly, and lead transformation across teams and regions

Nice to have

  • An advanced degree is preferred

Benefits

  • medical
  • dental
  • vision
  • matching 401(k)
  • paid time off
  • wellness program
  • employee discounts for Sony products
  • may be eligible for a bonus package

Before you apply

  • Sony Interactive Entertainment conducts background checks at the offer stage for all new employees

About the company

Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. It is a dynamic technology company and an entertainment leader.

Senior Director Marketing Technologies at Sonyinteractiveentertainmentglobal | JobZoey