Marketing Supervisor, Columbia

The role

This hybrid role combines content production and marketing promotion. You will design and execute song promotion strategies and manage end-to-end core music projects.

What you will do

• Apply music promotion logic to drive streaming performance.
• Plan, launch, and optimize paid social media ad campaigns.
• Use analytics to monitor performance and report insights.
• Propose creative concepts for short-form videos and social media campaigns.
• Collaborate with internal teams and external creative partners.
• Manage daily operations of label social media channels.
• Identify and leverage social media trends and viral opportunities.

Required qualifications

• Minimum 4 years' experience in social media management, digital marketing, or creative content strategy within music, entertainment, or related fields.
• Proven success in music promotion with demonstrated results in driving measurable streaming performance.
• Strong creative ideation skills, especially in developing engaging short-video content.
• Excellent written and verbal communication skills.
• Deep interest and knowledge in pop culture, music, and digital trends globally and in China.

Benefits

• Inclusive, collaborative and global community
• Modern office environment
• Investment in professional growth and development

About the company

Sony Music is an equal opportunity employer that supports workforce diversity.