Associate Manager, Frontline Repertoire

The role

You will plan and execute marketing and sales campaigns for assigned international frontline releases. You will coordinate with DSPs, media, content agencies, PR partners, and internal teams to deliver campaigns and monitor performance.

What you will do

• Plan and execute marketing and sales campaigns for assigned international frontline releases.
• Coordinate across DSP, media, content / social agencies, PR partners, and internal teams.
• Support campaign strategy by developing local positioning, key messages, activation ideas, and rollout plans.
• Monitor release performance and contribute to optimization through data, market feedback, and campaign learnings.
• Identify incremental opportunities for assigned releases.
• Prepare campaign updates, reports, briefings, and post-campaign learnings for internal and external stakeholders.

Required qualifications

• 3–6 years of experience in music, entertanment, marketing, agency, digital media, content, or related fields.
• Strong campaign and project management skills.
• Understanding of digital platforms, DSPs, social media, content ecosystems, and the Korean music / entertainment market.
• Comfortable working with data, performance tracking, reports, and campaign optimization.
• Strong written and verbal communication skills.
• Able to work across agencies, DSP partners, internal teams, and global stakeholders with accuracy and responsiveness.
• Excellent written and spoken Korean and English.

Benefits

• Inclusive, collaborative and global community
• Modern office environment
• Investment in professional growth & development

About the company

Sony Music Korea’s International Repertoire department is looking for an Associate Manager to drive the frontline business for international music in Korea.