Sonymusicentertainment
VP, Commerce, Latin/Iberia - The Orchard
United States, Florida, Miami. Posted 2 months ago
The role
The VP, Commerce, Latin-Iberia develops and executes commerce strategy across digital platforms, physical, direct-to-consumer, YouTube Ad Sales, and brand partnerships. This leader partners with Relationship Managers to align commerce priorities with client objectives and revenue goals.
What you will do
- Build and own the Latin-Iberia commerce roadmap, operating model, and KPIs.
- Partner with Relationship Managers to develop tailored commerce strategies.
- Lead senior-level relationships and commercial strategy across DSPs and other platforms.
- Identify and execute opportunities across streaming, physical, D2C, YouTube Ad Sales, and brand partnerships.
- Work with local territory leaders to establish priorities and ensure consistent regional standards.
- Partner with Analytics and business teams to embed data-driven decision-making into planning.
- Establish revenue targets, forecasts, and performance indicators.
- Lead, mentor, and develop the regional Commerce team.
Required qualifications
- 12+ years of relevant experience in music distribution, digital commerce, platform partnerships, commercial strategy, or related fields, including meaningful leadership responsibility.
- Deep understanding of the Latin American and Iberian music markets.
- Strong knowledge of DSPs and other commerce channels, including physical, D2C, and brand partnerships.
- Demonstrated ability to influence and deliver through partnership with Relationship Managers, territory leaders, clients, platforms, and cross-functional teams.
- Experience with revenue planning, forecasting, performance measurement, and the use of data and insights.
- Strong written, verbal, and presentation skills.
- Professional fluency in English and Spanish required.
Nice to have
- Portuguese is a plus
Benefits
- Medical, dental, vision, life & disability coverage
- 401K + employer matching
- Company-paid identity theft protection
- Resources for pets, mental health and meditation resources
- Industry-leading fertility coverage
- Fully paid leave for childbirth or bonding
- Fully paid leave for caregivers
- Programs for loved ones with developmental disabilities and neurodiversity
- Subsidized back-up child and elder care
- Reimbursement for adoption, surrogacy, tuition, and student loans
- Professional growth & development investment
- Time off for a winter recess
About the company
The Orchard is a leading global music distributor and Artist & Label services company operating in 50+ markets worldwide. It specializes in artist-focused services including marketing, sync licensing, and digital and physical distribution solutions.