Sofi
Senior Affiliates Manager
New York, New York. Posted a month ago
The role
This role leads the Banking affiliate portfolio including Checking & Savings, Smart Card, Invest, and Crypto products. You will develop affiliate strategies, manage high-value partnerships, and oversee forecasting, budgeting, and performance optimization.
What you will do
- Lead the Banking affiliate portfolio across Checking & Savings, Smart Card, Invest, and Crypto
- Develop and execute affiliate strategies for sustainable growth
- Build, manage, and grow high-value affiliate partnerships
- Translate performance data and market insights into strategic recommendations
- Own portfolio-level forecasting, budgeting, and performance management
- Use data and analytics to optimize campaign strategy and partner mix
- Identify opportunities to improve the affiliate funnel
- Establish and evolve the affiliate partner strategy
- Serve as a strategic partner to cross-functional teams
- Mentor and develop team members
Required qualifications
- 3+ years in Affiliate Marketing
- 7+ years of experience
- Bachelor's degree
- Strategic, data-driven mindset with experience optimizing performance-based partnerships
- Ability to translate complex data into actionable insights
- Exceptional communication, relationship-building, and stakeholder management skills
- Experience with affiliate marketing platforms and data/reporting tools such as Impact, Tableau, Snowflake, or similar
- Ability to thrive in a fast-paced, performance-driven environment
- Strong organizational and time management skills
- Understanding of and commitment to affiliate compliance
Nice to have
- Experience in financial services or fintech preferred
About the company
SoFi is a next-generation financial services company and national bank using innovative, mobile-first technology. They aim to help members reach their goals through personal finance interaction.