Senior Business Analyst, GTM Systems

The role

You will act as a bridge between revenue teams and their systems. You will turn business needs into requirements, manage UAT, and lead CPQ evaluation and marketing attribution fixes.

What you will do

• Partner with Sales, Marketing, Customer Success, Renewals and Deal Desk to turn business needs into requirements, user stories and acceptance criteria.
• Own intake and prioritization for GTM systems requests.
• Plan and run user acceptance testing, triage defects, and secure business-owner sign-off.
• Write release notes and field communications.
• Lead requirements, scenario design and scoring for CPQ evaluation.
• Define and fix marketing and pipeline attribution.
• Monitor data quality on forecast, renewals and source fields.
• Use AI tools to draft, test and document.

Required qualifications

• 4+ years of experience in business analysis, systems analysis or sales operations, supporting a B2B SaaS go-to-market team.
• Hands-on Salesforce experience and a working understanding of the data model.
• Proven ability to gather business requirements and write user stories and acceptance criteria.
• Experience planning and running UAT and managing releases with a central IT team.
• Fluency in GTM data: pipeline, forecast, bookings and renewals.
• Clear written and verbal communication with both frontline teams and executives.

Nice to have

• Experience with Salesforce CPQ or quote-to-cash, or running a systems evaluation or vendor selection.
• Experience with marketing or pipeline attribution.
• Experience with Gong or another revenue intelligence platform.
• Salesforce Administrator certification, or familiarity with SOQL.
• Experience using AI tools to speed up analysis, documentation and testing.

Benefits

• Premium BCBSIL medical, dental, and vision insurance.
• Full, free access to Modern Health for coaching, therapy sessions, and digital wellness resources.
• 401(k) plan with a 50% company match on your first 6% of contributions.
• 100% employer-paid Life and Disability insurance.
• Flexible PTO policy and additional company-wide Rest & Recharge days.
• Up to 16 weeks of paid parental leave.
• $1,000 USD annual Lifestyle Spending Account.
• One-time $550 USD home office stipend and monthly $50 USD internet stipend.
• 16 hours of paid volunteer time annually and $100 annual match for charitable donations.
• Pre-tax commuter benefits, subsidized child/eldercare, discounted pet insurance, and no-cost financial wellness support.

About the company

Sprout Social sells and supports a leading social intelligence platform for businesses. Their Revenue Operations team builds the infrastructure that turns data into action.