Associate Product Marketing Manager

The role

The Associate Product Marketing Manager will translate technical product capabilities into customer value and bring new products to market. This role connects product development to revenue plays to help customers discover, evaluate, and purchase Starburst.

What you will do

• Develop clear messaging and positioning grounded in customer problems and value.
• Translate complex data and AI infrastructure into simple stories for technical and business stakeholders.
• Partner with Product Managers to build market understanding into roadmap and launch decisions.
• Own product launches from strategy through execution.
• Build materials for customer evaluation including architectural narratives, demos, and competitive guidance.
• Develop revenue plays that connect customer pain to Starburst capabilities.
• Create practical seller enablement for AEs, SDRs, and Solution Architects.
• Gather customer, buyer, competitive, and field intelligence.
• Measure impact using product adoption, pipeline, and revenue-play performance.
• Help establish the operating system for the Product Marketing function.

Required qualifications

• Approximately 3–5 years of experience in product marketing, product, data or business analysis, solutions consulting, sales enablement, GTM strategy, or another relevant role.
• Ability to understand a technical product and explain its value in concise, customer-friendly language.
• Strong writing, synthesis, presentation, and storytelling skills.
• A bias toward execution.
• Commercial judgment and an interest in connecting product investments to customer adoption, pipeline, and revenue.
• Curiosity and technical aptitude to develop fluency in modern data platforms, analytics, AI infrastructure, and the competitive landscape.
• Strong cross-functional relationship skills.
• Willingness to seek out real customer and field evidence.
• Ability to travel up to 25% in-person.

Nice to have

• Experience as a data engineer, BI or data analyst, solutions engineer, technical marketer, or PMM for a technical infrastructure product
• Familiarity with SQL, data platforms, lakehouses, federated query, Trino, Apache Iceberg, cloud data warehouses, or enterprise AI
• Experience translating roadmaps into differentiated positioning and executing launches
• Comfort working closely with Product and Engineering teams on technically detailed subject matter
• Experience in product marketing, GTM strategy, sales enablement, campaign strategy, revenue programs, or customer and market research
• Experience building plays that align product capabilities, marketing campaigns, seller activity, and measurable revenue outcomes
• Familiarity with buyer research, win/loss analysis, competitive intelligence, seller interviews, or pipeline analysis
• Experience working directly with AEs, SDRs, Solution Architects, RevOps, or demand generation teams

Benefits

• Competitive pay
• Attractive stock grants
• Flexible paid time off
• Equity packages (ISOs)

About the company

Starburst delivers enterprise intelligence at scale by giving organizations secure, governed access to all their data. The company helps enterprises power AI and analytics without the cost and complexity of traditional data consolidation.