Stripe
Head of Marketing, Japan
Tokyo. Posted 19 days ago
The role
The Head of Marketing, Japan will set and execute the Japan marketing strategy and lead the field marketing function. This person will build and lead a small team of marketing professionals to deliver leads, pipeline, and revenue.
What you will do
- Lead marketing for Japan across all customer segments
- Own key business and revenue metrics across the sales funnel and customer growth and retention
- Develop a trusted relationship with the Japanese sales team to grow pipeline
- Partner with Asia Pacific demand generation and product marketing to refine targeting and segmentation
- Define and execute full funnel Japan marketing plans including digital marketing, demand generation, and field events
- Track, measure, and communicate program results
- Find new ways of advising personas about the value Stripe brings to businesses
- Set the Japan marketing team's AI-enabled operating model
- Coach the team to adopt AI effectively
Required qualifications
- 10+ years of relevant B2B marketing experience leading a Japan marketing function
- Experience with content localisation, content marketing, event management, partnership marketing, and multi-touch campaigns
- At least 5 years managing teams
- Track record of setting strategy, developing talent, and leading through change
- Proven track record of executing Japan B2B marketing strategies that deliver against funnel metrics and KPIs
- Strong written and verbal communication skills in Japanese and English
- Experience working collaboratively and cross functionally
- Experience working closely with Sales teams
- Experience working as a Japanese leader partnering with global marketing teams
- Experience scaling through and or leveraging agency and contractor resources
- Understanding and/or experience with CRM, account-based marketing, email marketing tactics, and marketing technology
- Demonstrated AI fluency in a B2B marketing context
Nice to have
- A startup mentality with a bias to action
- Experience marketing cloud services and/or software solutions
- Superb organization and project management skills
- Excellent analytical skills
- Resourceful, creative and dedicated to achieving operational and creative excellence
- Experience delivering tailored marketing content and experiences for customer segments from startups to enterprise companies
- Understanding of the payments, financial technology, and/or ecommerce industries and partner ecosystems
- Demonstrated success delivering marketing programs with and through consulting and technology partners
- High AI usage competencies
About the company
Stripe is a financial infrastructure platform for businesses. Its mission is to increase the GDP of the internet.