Head of Consumer Growth

The role

You will own the go-to-market strategy, commercial growth plan, and acquisition engine for SumUp's consumer product. You will build and lead a multidisciplinary consumer growth team across six European markets.

What you will do

• Own the go-to-market strategy and growth plan for SumUp's consumer product across six European markets.
• Build and lead a multidisciplinary consumer growth team.
• Develop a balanced acquisition model using consumer growth channels and merchant networks.
• Take commercial ownership of growth investment, including channel mix, acquisition cost, and forecasting.
• Establish a rigorous test-and-learn programme.
• Own the consumer GTM roadmap.
• Partner with Product, Brand, Communications and the wider GTM organisation.
• Represent consumer growth in leadership discussions.

Required qualifications

• A strong track record of leading full-funnel growth for a consumer fintech, neobank, financial services product or high-growth consumer app.
• Experience scaling a consumer proposition across multiple markets and through a comparable stage of growth.
• Deep expertise in acquisition strategy, channel mix, attribution, customer acquisition cost, lifecycle growth and unit economics.
• Experience building and leading multidisciplinary growth teams while remaining comfortable operating hands-on.
• Strong commercial judgement and a track record of making effective investment decisions under uncertainty.
• The ability to work across Product, Brand, Analytics, Communications and local market teams within a complex organisation.
• A rigorous experimentation mindset and the ability to operate quickly and pragmatically in an early-stage environment.
• Familiarity with financial services marketing regulations.

Benefits

• Virtual Stock Option programme
• 28 days of paid leave, plus bank holidays and special leaves
• Dedicated annual L&D budget
• Private health insurance, including optical and dental
• Salary-sacrifice commuter benefits via Gogeta
• Retirement scheme (SumUp matches 7% when you contribute 5%)
• Life insurance from MetLife for 2x your salary
• 1-month sabbatical after 3 years of service
• Referral Bonus

About the company

SumUp is on a mission to empower small businesses across the globe by providing simple and affordable tools. Over 4 million businesses in 37 markets rely on SumUp as their financial partner.