Paid Media Analyst

The role

The Paid Media Analyst will support the execution, optimization, and reporting of multi-channel paid media campaigns. This role leverages data analysis and testing across search, shopping, social, video, and retargeting platforms to drive growth.

What you will do

• Support daily management of paid media programs including Paid Search, Shopping, Paid Social, Retargeting, Streaming TV, and Video campaigns
• Execute and optimize search engine marketing (SEM) campaigns across Google Ads and Microsoft Ads
• Assist with budget pacing and allocation based on performance data and test outcomes
• Design and implement structured campaign experiments to enhance ROI and scalability
• Build and optimize remarketing and retargeting campaigns
• Support launch and performance tracking of video campaigns across YouTube, paid social, and streaming TV
• Monitor and analyze performance of product launches, promotions, and seasonal campaigns
• Prepare recurring reports and dashboards for marketing leadership
• Collaborate with the Paid Media Manager and cross-functional teams
• Partner with platform representatives to stay informed on emerging features and beta programs

Required qualifications

• Bachelor's degree in Marketing, Statistics, or a related business field
• 3+ years of paid search strategy and execution experience
• 1+ year of paid social, retargeting, and display experience
• 1+ year of TV, CTV, and Demand Gen experience
• Experience supporting and optimizing spend to reach budget goals
• Strong analytical and decision making skills
• Strong written and verbal communication skills
• Strong experience with Microsoft Office products, especially Excel data analysis

Benefits

• Medical, dental, vision, and voluntary life insurance options
• 401(k) with up to 4% company match
• Paid vacation, sick time, and holidays
• Company-paid basic life insurance and long-term disability
• Discounted auto, home, and pet insurance programs
• Flexible Spending Account (FSA)
• Confidential mental health, financial planning, and legal support through EAP
• Company-provided equipment and one-time $250 work from home stipend
• $750 annual professional development budget
• $25 monthly Grubhub credit
• Company rewards and recognition program
• Ownership for All program

Before you apply

• Must be currently authorized to work in the U.S. on a full-time basis
• SupplyHouse.com will not sponsor applicants for work visas
• Conduct thorough background checks on all potential employees

About the company

SupplyHouse.com is an industry-leading e-commerce company specializing in HVAC, plumbing, heating, and electrical supplies since 2004.