Sr. Product Manager - B2C and Events

The role

You will own and shape the roadmap for HighLevel's B2C platform and take the Events product from beta to general availability. You will work across the organizer creator experience and the attendee experience in Client Portal.

What you will do

• Own and shape the B2C and Events roadmap with product leadership, focused on engagement, completion and retention
• Take Events from beta to general availability and own the exit criteria
• Build ticketing, checkout, payments, refunds and payouts for paid, free and RSVP events
• Build the capability for organizers to own attendee data in their own CRM
• Own event-day operations such as check-in, QR scanning, guest lists and capacity enforcement
• Own the attendee experience in Client Portal across web and mobile
• Drive event distribution and discovery, including the Gokollab Marketplace
• Expand APIs, webhooks and integrations as a core product surface
• Talk directly with beta organizers and turn their feedback into a prioritized backlog
• Design and analyze experiments across the event funnel

Required qualifications

• 7+ years of Product Management experience
• Meaningful exposure to events, ticketing, marketplace, commerce or B2B2C SaaS products
• Proven track record of taking a product from early stage to scaled adoption
• Hands-on experience with monetization mechanics such as checkout, pricing, payments, refunds, payouts and fee structure
• Working knowledge of the events and ticketing category
• Solid understanding of UI/UX principles and ability to partner with design
• Familiarity with SaaS and B2C growth levers such as activation, engagement, retention and monetization
• Comfort with ambiguity, incomplete data and shifting priorities in a remote-first environment
• Experience building and shipping impactful B2C platform or content product features

Nice to have

• Experience working on an events, ticketing or community platform, with clear articulation of personal impact on organizer growth, conversion and revenue

Benefits

• Work in a dynamic, remote-first environment
• Well-funded and profitable company
• Opportunity to learn how to scale a B2B SaaS startup

Before you apply

• Remote-first organization with a global team of over 2,000 across 10+ countries

About the company

HighLevel is an AI-powered business operating system that helps agencies, entrepreneurs and SMBs build, automate and scale. It supports businesses across 150+ countries.