Performance Marketing Apprentice

The role

You will support the Performance Marketing team with campaign reporting, analysis and campaign QA across paid channels such as Google Ads, Meta Ads and Microsoft Ads. You will work with Excel and Google Sheets, track marketing metrics and document campaign changes and tests.

What you will do

• Support the Performance Marketing team with basic campaign reporting and daily analysis
• Prepare daily, weekly and monthly performance reports across paid marketing channels
• Organize, clean, analyze and present campaign data in Excel and Google Sheets
• Track metrics such as spend, impressions, clicks, leads, conversions, CPA, CPC, CTR and conversion rates
• Help maintain marketing dashboards, reporting sheets and campaign trackers
• Assist with campaign QA before and after launch, including links, landing pages, UTMs, creatives and settings
• Support campaign setup and monitoring across Google Ads, Meta Ads, Microsoft Ads and other channels
• Help identify performance trends, changes and anomalies in campaign data
• Assist with UTM creation, campaign naming conventions and tracking documentation
• Support keyword, audience, competitor and market research

Required qualifications

• Currently pursuing or recently completed coursework in Marketing, Business, Communications, Analytics, Finance, Economics, Computer Science or a related field
• Interest in performance marketing, digital advertising, marketing analytics or growth marketing
• Basic understanding of digital marketing concepts and the customer acquisition funnel
• Basic knowledge of Microsoft Excel and/or Google Sheets
• Familiarity with common digital marketing metrics such as impressions, clicks, CTR, CPC, conversions and CPA
• Strong attention to detail
• Excellent verbal and written communication skills
• Strong collaboration, time-management and prioritization skills
• Must be a quick learner and willing to take on challenging tasks
• Willing to ask questions and take accountability

Nice to have

• Familiarity with spreadsheet formulas, pivot tables, reporting or data visualization
• Exposure to Google Ads, Meta Ads, Microsoft Ads, Google Analytics or similar platforms
• Experience using AI tools such as ChatGPT for research, analysis, reporting or documentation
• Basic understanding of UTM tracking, campaign links, landing pages and conversion tracking

Before you apply

• Apprenticeship under the Apprentices Act, 1961 and NAPS Guidelines of the Ministry of Skill Development and Entrepreneurship

About the company

HighLevel is an AI-powered business operating system serving agencies, entrepreneurs and SMBs in 150+ countries. It operates as a global, remote-first organization with over 2,000 team members across 10+ countries.