Manager, Affiliate Programs

The role

Lead a multidisciplinary team that activates, engages and protects HighLevel's base of over ten thousand affiliates. Plan and run year-round affiliate events, promos and campaigns, and oversee affiliate compliance.

What you will do

• Lead, coach and develop a multidisciplinary team across affiliate events and community, affiliate marketing and creative, program operations, and affiliate compliance
• Own activation and engagement goals across the full affiliate base and report weekly on wins, risks and asks
• Plan and run a year-round calendar of hosted affiliate events, activation activities, promos and campaigns
• Oversee the affiliate asset library, including swipe copy, creative, landing pages and training content
• Own affiliate recognition programs, including awards, Commander experiences and Summit moments
• Lead the affiliate compliance function, enforcing Affiliate Program Policies and endorsement requirements
• Work cross-functionally with Business Development, Product Marketing, Events, Enablement, Legal, Finance, RevOps and other internal teams

Required qualifications

• Track record of building and running one-to-many partner, affiliate, creator or community programs that reached thousands of partners with measurable impact
• Proven people leadership, including hiring, onboarding, coaching and holding accountable a team with different specialties
• Hands-on experience running events end to end, including budgets, vendors and post-event reporting
• Experience running partner promos, campaigns, and content or asset programs
• Working knowledge of affiliate compliance and FTC endorsement rules
• Experience handling tough conversations with high-personality partners, including policy violations and escalations
• Strong analytical skills, including defining program KPIs and reading engagement and cohort data
• Operational rigor and excellent written and verbal communication
• 8+ years of experience in affiliate, partner, channel, creator/influencer, community or partner marketing programs, ideally in SaaS
• 3+ years of direct people management experience leading a team across multiple functions
• Experience owning program KPIs and budgets for a partner or affiliate base of thousands

Nice to have

• Experience with affiliate platforms and tools such as FirstPromoter or Tipalti, CRMs, and BI tools such as Tableau
• Familiarity with the marketing agency, SMB SaaS or creator economy space
• Direct experience with FTC endorsement guidelines, affiliate compliance programs, or SOX-style controls and audits
• Experience planning large-scale in-person events or conferences
• Experience with international partner markets

Before you apply

• Affiliate travel of approximately 2-3 times per quarter is part of the role

About the company

HighLevel is an AI-powered business operating system for agencies, entrepreneurs and SMBs across 150+ countries. It operates as a global, remote-first organization with over 2,000 team members across 10+ countries.