Staff Product Manager - Email Marketing

The role

You will own the Email Marketing product, including the Email Builder and Sequences. You will build AI-native email creation, automation, and campaign reporting, and set a 12 to 18 month product roadmap.

What you will do

• Own the end-to-end Email Builder user experience, including drag-and-drop editors and real-time collaborative editing
• Build an AI-native email editor that generates email layouts from natural language prompts
• Deliver multivariate A/B testing for subject lines, body copy, layouts, and calls to action
• Own campaign scheduling features, including timezone-aware sending and AI send time optimization
• Scale automated Sequences, trigger logic, dynamic branching, and event-driven workflows
• Build reporting dashboards for opens, clicks, conversions, attributed revenue, and ROI
• Own subscriber preferences, consent management, and preference centers
• Establish a 12 to 18 month product roadmap for Email Marketing
• Conduct customer discovery, competitive analysis, and usability research
• Write PRDs and work with Engineering, Design, AI, Customer Success, and Go-To-Market teams

Required qualifications

• 8+ years of Product Management experience
• Background in SaaS product management, email marketing tools, WYSIWYG builders, or marketing automation platforms
• Experience building intuitive, high-adoption end-user tools such as editors, drag-and-drop builders, or content creation interfaces
• Hands-on experience with AI/ML integrations, including generative text or image tools, prompt engineering, or predictive optimization
• Experience writing PRDs, mapping user journeys, and conducting customer research
• Experience defining product instrumentation, running A/B tests, and tracking funnel conversion metrics
• Strong stakeholder management and communication skills across Engineering, Design, Product, and GTM teams

Nice to have

• Experience with marketing automation workflows, drip campaigns, or lifecycle marketing tools
• Background in dynamic content generation, templating systems, or visual design software
• Experience designing features for international audiences, including localization and multi-language support

About the company

HighLevel is an AI-powered business operating system for agencies, entrepreneurs, and SMBs, used across 150+ countries. The company has over 2,000 team members across 10+ countries and operates as a global, remote-first organization.