Senior Marketing Manager

The role

You will own the integrated execution of major BevMo! marketing campaigns, from strategy and briefs through launch and measurement. You will coordinate creative, media, partnerships, CRM, performance and external partners, and manage budgets, timelines and approvals.

What you will do

• Own integrated execution of major BevMo! campaigns across brand, product, growth and the cultural calendar.
• Turn strategy into clear, actionable campaign plans across creative, media, social, CRM, performance, partnerships and in-app channels.
• Write briefs that give creative and cross-functional teams a clear problem and definition of success.
• Keep teams aligned from kickoff through launch.
• Lead campaigns around talent and brand partnerships from concept through measurement.
• Serve as day-to-day lead with talent teams, agencies, brands and external partners.
• Turn strategic business priorities into integrated marketing plans with objectives, audiences, channels and measures.
• Partner across Brand, Performance, CRM, Product and Merchandising to connect brand impact with business outcomes.
• Analyze campaign performance and translate learnings into future work.
• Own timelines, budgets, deliverables, approvals and cross-functional coordination from start to finish.

Required qualifications

• 7+ years in brand marketing, integrated marketing, media/publishing, agency strategy/creative work, or a combination.
• Track record of turning ambiguous challenges into shipped experiences.
• Strong startup instincts: define process, drive approvals, cover gaps.
• High bar for creativity and craft.
• Ability to defend decisions with numbers.
• Experience managing partners, budgets and multiple live projects at once.
• Direct, efficient communication.
• Motivated to win.

Benefits

• Medical, dental and vision insurance
• 401(k) retirement savings plan
• HSA or FSA eligibility
• Long and short-term disability insurance
• Group life insurance
• Fitness reimbursement program
• 25% employee discount and FAM membership
• Flexible PTO
• EAP through AllOne Health

Before you apply

• Pay depends on job-related skills, experience, interview performance and market conditions.
• Equity participation is part of the role's compensation package.

About the company

Gopuff/BevMo! delivers groceries, drinks and everyday items in minutes. The company is an equal opportunity employer.