Principal Designer, Otherlife

The role

The Principal Designer leads high-profile brand, product, motion and AI video projects end to end, from concept through delivery. This is a senior hands-on role that sets the standard for craft and quality through the work itself, with mentoring of 1-2 designers.

What you will do

• Own top-priority MoonPay and Partner projects end to end, from concept through delivery.
• Lead creative for key launches and GTM campaigns, contributing original ideas and hands-on design.
• Work across brand, product, motion, and AI video to deliver cohesive, multi-disciplinary work.
• Partner with the Executive Creative Director to uphold Otherlife's design standards and visual identity.
• Mentor designers through design reviews, feedback, and guidance.
• Collaborate with project managers, strategists, and developers for efficient delivery.
• Present creative work to stakeholders, clients, and partners.
• Stay current on design trends, tools, and AI workflows, and bring them into the team's process.

Required qualifications

• 7+ years of professional design experience, ideally in a creative or digital agency, with a strong portfolio of high-profile work.
• Experience working within web3, blockchain, fintech, AI or emerging tech companies.
• Proven ability to lead complex, multi-disciplinary projects as a hands-on contributor.
• Experience creating broadcast-quality advertisements using AI-driven design tools and traditional methods.
• Strong command of branding, digital design, UX/UI, motion, and visual storytelling.
• Experience with design systems and scalable visual frameworks.
• Excellent communication and presentation skills, with the ability to explain creative rationale to stakeholders and clients.
• Strong organization and attention to detail under tight deadlines.
• Proficiency in Figma and Adobe Creative Suite, plus familiarity with WebGL, GSAP, or Three.js.
• Bachelor's degree (or equivalent experience) in Graphic Design, Digital Media, or a related field.

Nice to have

• Experience developing AI-driven automation for creative automation.
• 3D and motion tools (After Effects, Cinema 4D, Blender).
• Informal mentorship or team-lead experience.
• Familiarity with agile, cross-functional workflows across design, engineering, and strategy.

Benefits

• Competitive salary package
• Equity package: all employees have ownership at MoonPay
• Pay-for-performance equity bonus
• Moonshot award: 20 employees a year, each earning a $250,000 equity grant
• Pension with employer contributions from day one
• Employee referral program: 10K in USDC
• Flexible Time Off
• Recharge Period: end-of-year company-wide time off
• Birthday leave
• Enhanced parental leave
• Private healthcare benefits
• Wellhub wellness membership

Before you apply

• The posting states that the list of experience areas is indicative and that candidates with about a 75% match are still encouraged to apply.
• AI tools are expected to be used daily in this role.

About the company

Otherlife is MoonPay's creative studio, designing brand identities, digital experiences and on-chain products for companies such as Mastercard, Arsenal FC, Coinbase, OpenSea and Shopify. MoonPay is a value-movement company covering crypto, stablecoins and tokenized assets.