Director of Field Marketing - Asia Pacific / Middle East (R5943)

The role

Lead and scale Field Marketing across the Middle East, India, and Asia Pacific, building a regional strategy and team. Run account-based marketing, major aerospace and defense events, and executive engagements that support sales, capture and pipeline in defense markets.

What you will do

• Lead and scale Field Marketing across the Middle East, India, and Asia Pacific under a unified regional strategy.
• Lead the regional field marketing team, including structure, talent, processes and operating rhythms.
• Develop and execute account-based marketing for priority government, military, defense and aerospace accounts.
• Build understanding of defense and aerospace ecosystems in priority markets and their key stakeholders.
• Partner with Sales, Business Development and Capture to support pipeline creation and opportunity progression.
• Own strategy and execution for major aerospace and defense events across the region.
• Create ABM programs, executive engagements, roundtables and regional campaigns to generate pipeline.
• Develop regional strategies that account for procurement processes, government structures and business cultures.
• Establish KPIs covering strategic account penetration, executive engagement, opportunity creation and pipeline contribution.
• Lead regional agencies, vendors and event partners, managing marketing investments.

Required qualifications

• 10 to 15+ years of experience in field marketing, demand generation, integrated marketing or related marketing leadership.
• Demonstrated experience marketing into international government, military, aerospace, defense or other complex B2G environments.
• Strong understanding of aerospace and defense markets in the Middle East and/or Asia Pacific, operating across multiple countries and cultures.
• Experience working with defense ministries, military services, government agencies, acquisition organizations, defense primes or other strategic stakeholders.
• Proven experience building and executing account-based marketing in complex, multi-stakeholder organizations.
• Ability to develop marketing strategies supporting long-cycle sales, government procurement, defense acquisition and capture.
• Experience leading and scaling regional teams across multiple countries or geographies.
• Strong executive presence and credibility engaging senior military, government, defense industry and business leaders.
• Experience as a hands-on builder and operator in a high-growth or rapidly evolving organization.
• Strong cross-functional partnership skills with Sales, Business Development, Capture, Growth, Product Marketing and executive leadership.
• Ability to travel internationally 25-50% of the time.

Benefits

• Comprehensive total rewards package aligned to your country office location.

Before you apply

• Travel internationally approximately 25-50% of the time is required.

About the company

Shield AI is a venture-backed defense-tech company that builds intelligent systems, including Hivemind autonomy software, V-BAT and X-BAT aircraft, and Aechelon simulation technologies. It has offices and facilities across the U.S., Europe, the Middle East and Asia-Pacific.