Head of Brand Marketing

The role

Own how Pigment looks, sounds and feels to the world, from visual identity and naming to campaigns and brand stories. Lead the in-house creative team and manage agency and freelance partners, working closely with the CMO and senior leadership.

What you will do

• Work with the CMO and senior leadership on the brand's long-term evolution
• Bring the brand to life through clear, customer-centered stories, campaigns and experiences
• Own Pigment's visual and creative identity and drive consistency across all customer touchpoints
• Develop and govern naming and nomenclature across products and experiences
• Lead, develop and set the quality bar for the in-house creative team
• Personally produce creative work such as campaign assets, brand narratives and shoots
• Use AI to drive efficiency and scale without lowering output quality
• Define the review and approval process for creative work
• Manage agency and freelance relationships at strategy and execution level
• Define how brand health is tracked, including distinctiveness, awareness, branded search and influence

Required qualifications

• 10 years of experience in brand strategy, in-house or agency
• At least 3 years owning brand direction at a company with a defined visual identity
• Experience in a high-growth B2B or SaaS environment
• Portfolio of B2B or enterprise brand work, including work personally made
• Ability to turn market data and complex products into a clear narrative
• Ability to influence without authority and partner with creative leads
• Direct experience leading and developing in-house designers
• Track record of managing creative agency relationships
• Experience building or overhauling creative review and approval processes
• Hands-on AI fluency in a creative workflow

Benefits

• Competitive package
• Stock options
• Trust and flexible working hours
• One company offsite every year
• New offices in major cities
• High-end equipment, based on stock and availability
• Remote-friendly environment

Before you apply

• Background checks are part of the hiring process, carried out lawfully with candidate consent before any employment contract is signed, where legally permitted

About the company

Pigment is an AI-powered business planning and performance management platform founded in 2019. It serves more than 700 people across six cities and has passed $100M in ARR.