Wattpad
[WEBTOON] Associate Visual Designer
El Segundo, California. Posted 22 days ago
The role
You will design key visual assets for WEBTOON series, including Key Visual, Cover, Title Artwork and Logo. You will also create performance-driven design for marketing campaigns across platform, social and paid media.
What you will do
- Design IP branding and key visual assets, including Key Visual, Cover, Title Artwork and Logo, across WEBTOON services
- Create high-impact creative across channels (platform, social, paid media) and campaigns that drive audience acquisition, engagement and retention
- Develop branding and design assets needed for title marketing
- Continuously improve and test designs based on performance metrics
Required qualifications
- 1+ years of experience in visual design for digital platforms at a creative agency, production company or in-house team
- Strong portfolio demonstrating IP branding or key visual work (Key Visual, Cover, Title Artwork)
- A portfolio and cover letter are required to be considered
- Foundational branding and BX (Brand Experience) capabilities
- Advanced proficiency across design tools such as Photoshop and Illustrator
- Strong ability to compose and retouch 2D IP imagery (webtoons, animation), including retouching, effects and illustration
- Excellent typography and lettering skills
- Understanding of how design impacts user behavior, engagement and marketing performance, and of designing for diverse audiences by balancing regional nuance with global appeal
- Experience collaborating cross-functionally with marketing, product and other creative teams
- Deep passion for and understanding of webtoon and comics content, and broader entertainment and pop culture (games, film, TV, animation)
- Strong sense of ownership and accountability in a fast-paced environment
Nice to have
- Prior experience in cover or title artwork design
- 3D or motion design skills
- Korean language proficiency
Before you apply
- A portfolio and cover letter are required to be considered
About the company
WEBTOON Entertainment is a global entertainment company and home to large storytelling platforms, including WEBTOON, Wattpad and WEBTOON Productions. Its content is adapted for Netflix, Prime Video and Crunchyroll, and its partners include Discord, HYBE and DC Comics.